MQM Council
Website design · Website development · Content strategy
We turned a complex translation quality framework into a clear reference site, organizing the error typology, scoring models, and guidance so evaluators can find what they need.
Websites & Digital Experiences
Clear content. Accessible design. Modern technology.
Plainlii builds websites where clear information, accessible design, and modern technology work together — sites people can find, understand, and use, and that your team can keep up to date.
Plainlii brings together plain language content, accessible and inclusive design, and website development on modern technology, including content management systems (CMS) that let your staff update pages without calling a developer.
Websites We've Built
Clear content and clean design, from standards bodies to local businesses.
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George Wilson's Plumbing
Website design · Website development · Contact forms
We built a clear, mobile-friendly site for a Monterey plumbing company, with plain service pages, customer reviews, and a contact form that gathers the details the team needs.
AI in Writing Summit
Event website · Content strategy · Ticketing
We created the event site for Plainlii's virtual AI in Writing Summit, with speaker and session pages, ticket sales, and a login to the learning portal.
What We Do
From the first word to the last click.
Clear content and clear structure go together. We bring both, so visitors find what they need on the first try.
Website Strategy & Content
We review your current site and audiences, plan the structure around the tasks people come to do, and write or rewrite your pages in plain language — including menus and button labels people recognize.
Website Design & Development
We design and build fast, modern websites, from full sites to single landing pages — with forms, sign-ups, and online checkout that are easy to complete and connect to the tools you already use.
Content Management Systems
We set up a content management system (CMS) with reusable page sections and templates, so your team can add and update pages, news, and media on their own.
Multilingual Websites
We translate and localize your site so every language version is as clear as the original, with a language switcher that takes visitors to the same page in their language.
Accessibility & Inclusive Design
Readable text, clear headings, meaningful image descriptions, keyboard-friendly navigation, and layouts that work on any screen — guided by plain language standards (ISO 24495-1) and accessibility guidelines (WCAG).
Content Migration & Modernization
We move your content off older platforms to modern technology, clean it up along the way, and keep the links that people and search engines already use working.
A Website Your Team Can Manage
See how easy updates can be.
A good website stays clear long after launch. We build sites on a content management system your staff can use with confidence:
- Reusable page components — heroes, cards, announcements, and calls to action you can add, remove, and reorder.
- Structured templates — consistent layouts for services, programs, news, and events, so every page follows the same clear pattern.
- Media library — one place for images and documents, with descriptions for accessibility.
- Role-based permissions — editors manage their own department's pages; reviewers approve before anything goes live.
- Easy content updates — edit text in plain fields, preview your changes, and publish when you're ready.
Explore our working prototype, built on the Payload CMS.
Working prototype: a demonstration CMS for a regional government, with department-owned pages and live preview.
How We Work
A clear process for a clear result.
- Listen and review. We look at your current site, your audiences, and your goals — and where visitors get stuck.
- Plan the structure. We map your pages and menus around the tasks people come to do.
- Write and translate. We write in plain language and adapt content for each language and culture.
- Design, build, and set up your CMS. We create a site that is easy to read and easy to use, and implement the content management system your team will use to keep it up to date.
- Test and launch. We check accessibility, usability, and functionality — forms, links, and pages on phones and computers — before launch, keep your old links working, and help your team keep the site clear over time.
Why Clarity Matters Online
When people can help themselves, everyone saves time.
Plain language helps visitors understand what they read. Accessible design makes sure everyone can use it. Intuitive navigation gets people to the right page without guessing.
Together, they help people find answers, complete forms, and take the next step on their own — which can mean fewer repeated questions and less administrative work for your team.
Clear, well-structured content is also what search engines and AI tools rely on to find and summarize your information correctly.
Let's Make Your Website Clear
Tell us about your website or digital project — a new site, a redesign, a content management system, a Spanish version, or a single landing page. We'll get back to you within 24 hours on business days.